Following the three-stage voting process, AdVision Awards®’ panel of judges announced the winners in the 24 categories of the competition, as well as the winner of the coveted Grand Prix. Simultaneously, AdVision Awards® web site finalized the results of the "popular vote”, naming the winner of the People’s Choice Award, and Global Advertising Strategies announced the lucky recipient of the special "Feeling Good” prize.
The awards gala was held on March 4th, 2010 in New York’s famous jazz club B. B. King. The ceremony, hosted by famous TV presenters Dmitriy Poletaev and Fekla Tolstaya, attracted the crème de la crème of business and culture, as well as the competition’s participants and guests from the U.S., Russia, Canada, Israel and other countries.
The awards gala culminated in the magnificent performance by the Grammy-Award winning musician, record producer and arranger Eumir Deodato.
The winners of the Fourth International Russian Language Advertising Competition AdVision Awards® are:
Category: TV
Nomination: Best TV Ad
"The Pleasure Machine” Leo Burnett Moscow, Russia
Nomination: Russian Style
"The Gift” Asymmetric VFX Studio, Russia
Nomination: Broadcast Design
"The New Morning” TK Polis, Russia
Nomination: Internet Video
"Boomerang” JWT, Russia
Nomination: Social Ad
"Hedgehog” Movie Agency, Russia
Category: Media
Nomination: Original Solutions
"The Steel Lion” PHD, Russia
Nomination: Campaign
"Air Guitar Russia” TCF, Russia
Category: Radio
Nomination: Best Radio Ad
"Wardrobes” Radio Siberia, Russia
Nomination: Russian Style
«Russian Countrysides» Uryupinsk-FM, Russia
Nomination: Best Jingle
«New life Radio» New Life Radio, US
Nomination: Social Ad
«First Steps» Radio Rox-Region, Russia
Category: Interactive Advertising
Nomination: Banner
«Israel Beytenu campaign» VL Media Interactive, Israel
Nomination: Promo Page / Site
«Mospivo» Traffic, Russia
Nomination: Video
«Art Attack» Saatchi & Saatchi, Russia
Nomination: Other
«AXE Muchas Maracas» Grape, Russia
Category: Outdoor Print Advertising
Nomination: Russian Style
«Handmade Ad Calendar» Channel 10, Russia
Nomination: Poster for the outdoor advertising
«Win the Window» Leo Burnett Moscow, Russia
Nomination: Print Ads
«The Lawyer» TWIGA Communication Group, Russia
Nomination: Poster
«Luminous Whites» Leo Burnett Moscow, Russia
Nomination: Social Ad
«Energy saving bulbs» Social Projects Fund, Russia
Category: Brand Design
Nomination: Russian Style
«Balalaika» Z&G, Russia
Graphics Design and ID
«The Art of Preserving Nature» Soldis, Russia
Marketing and PR services
Nomination: Russian Style
«Slavyanskaya» Rodnaya Rech, Russia
Nomination: Project
Revelation of the War. Babiy Yar Book Talan Group, Ukraine
People’s Choice Award
«The Beach» BBDO Moscow, Russia
«Feel-Good» Award
«Fall-Winter», TV Center, Russia
Grand Prix Winner
"The Pleasure Machine” Leo Burnett Moscow, Russia