On November 16, a gala award ceremony honoring the winners of the Second International
Competition of Russian-Language TV Advertising was held in New York’s elite Cipriani.

For the second consecutive year, this competition, conceived and supported by the marketing agency Global Advertising Strategies, proves to be one of the most striking events, which brings together Russian-speaking communities all over the world and attracts representatives of mass media, business and political circles, as well as public and professional organizations from Russia, America, Canada and the CIS countries.

“AdVision Awards is an indicator of the Russian-language advertising success, it is proof of the growing media and advertising opportunities in Russia and the Russian-speaking communities abroad, and most importantly – it is a celebration of the Russian culture and language, which is rapidly becoming a real tradition for New York and its guests coming to the competition from all over the world” – said Global Advertising Strategies’ President Givi Topchishvili.

The Gala was attended by more than 500 guests from the United States, Russia, Israel, Canada and the Ukraine. Representatives of the competition’s partners and sponsors: Channel One Russia, Aeroflot, Gazprom-Media, media-holding RBC, Myasnoy Dom Borodina and many others were also present at the event. New York’s Mayor M. Bloomberg, Consul of the Russian Federation in the US S. Garmonin, Minister of Culture of the Russian Federation A. Sokolov and many other officials from Russia, the US and the Ukraine have sent welcome letters greeting the guests and participants of the competition.

The gala’s entertainment program featured a well balanced mix of Russian pop-stars, represented by Dmitry Koldun, Yuliya Mihalchik and Avraam Rousso, a rising star of the American musical Olympus Paris Bennett, and the world’s best pianist Denis Matsuev.

Thanks to the ceremony’s charming and witty hosts Elena Ischeeva and Leonid Yarmolnik, it turned into a real festivity, and the most memorable event of the evening became presenting the 19 winners with AdVision statuettes, 18-Karat gold lapel pins with the AdVision logo hand-made by jewelry designer Alex Soldier, and numerous other prizes provided by the competition’s partners.